This is the second part of the post “Tech Trends 2011” where I wrote about the second set of five trends I have summarised from my holidays thoughts. Again, if you have questions about the terminology of customers (techies, visionaries, pragmatists, conservatives and sceptics), you can find a more detailed definition in the […]
Competitive Environment
This is the third part of the post “PCs and iPad: How did Apple address the competitive landscape” where you can read about Apple’s background, market overview/trends, and competition. In the second part you will read about the analysis of the competitive landscape and the strategic environment which Apple is targeting. […]
This is the second part of the post “PCs and iPad: How did Apple address the competitive landscape” where you can read about Apple’s background, market overview and trends, and competition. That is an important introduction to this strategy analysis. I have added some additional information to make it more […]
This post is an adaptation of one of the reports for the Advanced Strategy Management class last summer. It is divided in parts because is long. Thanks to Rodrigo Blancas for his perspective of his favourite toy, you are already a technology expert! PART I 1. Introduction: Apple and iPad […]